Weirdness

Like a lot of writers, I have a Google search saved for my name, so if anything new about me turns up on the Internet, I get an email about it. (Egomaniac? Who's an egomaniac?) Anyway, today Google sent me a link for a website supposedly containing my name, and when I went to look at it, it turned out to be a porn site. (No, I'm not going to post the link.) Underneath a bunch of rather disturbing pictures, there was a big block of text that consisted mainly of what I guess you could call porno-words, which I think they put on there so that the site will turn up in Web searches for that stuff. However . . . right in the middle of this porno-gibberish, there's a paragraph about one of the house-name Western series I write for, and sure enough, there's my name, along with the names of some of the other authors. So my question is . . . why? Why include this in the middle of a porn site? Some things just don't make any sense. But it gave me a laugh, anyway. Sort of.